SQUIER BY FENDER - TONY STARK SIGNATURE GUITAR.
The Squier by Fender Tony Stark signature model is a branded electric guitar design. Through careful evaluation and study of the Fender brand, I chose to design a superhero-inspired guitar that could be easily incorporated into the Squier by Fender line. Squier by Fender also had an ideal target market for this youthful, edgy guitar. The guitar design draws aesthetic and emotive inspiration from the character Tony Stark’s alter ego, Ironman.
The guitar design itself is my own original design. I also crafted this fully-functional model, which uses Select by EMG pick-ups, Red Devil strings, as well as a black painted Squier headstock. The reverse-burst maroon and black finish was chosen to reflect the style of the Ironman suit.
This project was not sponsored by, nor do I claim any rights to Squier by Fender or Marvel’s Ironman. It was an educational branding exercise.